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Connecting brands with their health conscious consumers.
Nutrition Strategy For Better-For-You Brands
We know what a difference maker sustainably produced, nourishing food can be. The global pandemic has brought into laser focus for consumers the importance of diet in maintaining healthy mind and body. In late 2020, 77% of survey responders declared 'health and wellbeing' as a major driver of their food purchases.
Sustainably produced food is also crucial in our fight against climate change, deemed the "defining issue off our time." Mission-driven brands can be leaders in bringing products to the world that sustain better health, while conserving vital land, energy and water resources while being good to those who produce them.
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We are inspired to help you be part of the solution.
Strategic Nutrition Design provides services that incorporate best practices customized for your business. These strategies are sustainable, scalable and differentiating so that you can achieve business success...all while doing right by people and our planet.
Businesses We've Proudly Served
Alison worked on a complex project full of ambiguity and tight deadlines; she was poised, professional, incredibly strategic, and proactive. She consistently thought ahead through a holistic lens to offer suggestions or solutions before we even knew there may be an issue or question. The deliverables and communication far exceeded our expectations. Alison went above and beyond at every opportunity, and I’m looking forward to working with her again in the future - hopefully many times over! She is truly the best RD I’ve ever had the pleasure of working with.
--Jaimi St. John, VP Culinary Innovation at Everytable
"Alison has a natural sense for leadership and demonstrates an uncanny ability to point out the necessary considerations that matter in decision making. She is extremely knowledgeable and offered keen insights when we were crafting our company's brand story. Her ability to juggle between creativity and precise execution made a great difference in the projects we did together. I highly recommend her."
--Mara Behrens, Head of Marketing & Design, Chowbotics at Doordash
CPG Food & Wellbeing Brands
As a foodmaker, you know how much it takes to make your food dream a reality. Hours of product testing and tweaking, packaging, distribution...the list goes on. Beyond something delicious, your potential eaters are looking for new, innovative ingredients that serve a functional purpose (aka functional foods) while meeting their lifestyle preferences (gluten-free, dairy-free, paleo, etc.). With our love for all things culinary, along with experience and know-how, let’s collaborate on ways we can help you maximize delicious without sacrificing nutritious.
Key Areas of Focus
Plant-Based Foods
Alternative & Plant-based Proteins
Functional Foods & Ingredients
Better-For-You Products
"We really appreciated the fast turn around and are excited to work the content into our web page. The quality was awesome! We will definitely be in touch with additional needs as they arise."
--Steve Gmelin, VP Digital Digital Sales & Strategy, Aloha
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Services
"Alison is a unique combination of nutrition expert, anthropologist, and strategic business partner. She’s incredibly thorough with her research and understanding; has insatiable curiosity and desire to learn; and is able to translate her perspective into a holistic business recommendation. I cannot recommend her enough!"
--Suzanne Sengelmann, Chief Brand Officer, Sensitive Home
Brand Development
Wellness Storytelling
Market Research
Competitive Analysis
User Research
Digital Media Strategy
Product Development
Research & Science Base
Functional Ingredients
Formulations
Nutritional Analysis
FDA CFR Claim Substantiation
Schedule your complimentary discovery session.
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